Tag Archives Copenhagen

Where the magic happens


We try to think of a fun and creative way to solve the issues that we face. We use methods like workshops and hackathons. Scribbling on post it’s and whiteboards. We put the best of the best in a 4×4 m meeting room and tell them to solve it.

Having been around a few companies, and always being asked the question how we millennials get creative, I’ve been reflecting on my own creativity. I wouldn’t define myself as a very creative person. I’m good at seeing what looks good or works well and then implementing it in my own way. But in the right setting, I do find myself outrageously creative!

So where does the magic happen?

The last few times it’s been in the basement of the bar Ruby’s in Copenhagen. At the museum Fotografiska in Stockholm during New Years dinner. At a coffee shop by the Helsingborg harbor at sunset. Hanging around at the dinner table after an 18 hour working day with the trainees in the Småland forests.


In a café with the view of Singapores skyline during a thunderstorm

When we get out of our routines. Put our phones down. Relax. Are present. Talk about ideas and concepts. That’s where the magic happens for me.

The people are key as well. Being surrounded by these amazing people that have lived all over the world, started companies, fought for human rights campaigns, climbed actual mountains, created hit websites, mastered technologies, and built their personal empires.

My very best ideas are created when talking to friends over a glass of wine or a drink. It’s almost scary how high percentage of ideas that are created, and decisions that are made in these settings. Where inspiration is sky high and friends act as fabulous motivators. I even have a workshop planned to define my personal values and vision during my Paris trip in March: over a bottle of champagne with friends! A cozy environment is the catalyst for inspiration!

This week I might have found a new calling. Or the very least a great thing to do without asking permission. I prefer to ask for forgiveness after anyway. A small amount of civil olydnad – public disobedience, is good for the business. At least that’s what management has told me over the last few months.

A new design method for building IT systems? I’ve got it!


I need a better suitcase


Sometimes I feel like i never sleep in my own bed. Then I realize that I willingly go all over the place, all the time. Last two weeks has had me like:

Mon – Älmhult
Tues – Älmhult
Wed – Älmhult
Thur – Älmhult
Fri – Vienna
Sat – Vienna
Sun – Vienna
Mon – Malmö, Helsingborg
Tues – Helsingborg, Malmö
Wed – Helsingborg, Malmö
Thur – Helsingborg, Copenhagen
Fri – Älmhult
Sat – Copenhagen
Sun – Helsingborg

And before that it was Stockholm for 2 weeks, before that.. trainee programme week in Älmhult, weekend in Hamburg, weekend in Copenhagen.. and it goes on and on. Consider this humble bragging. I love it. But now, I kind of miss my bed and will spend some quality time with it for at least a few days.


All this traveling also made me give in and finally invest in a good carry on. I went for Horizn Studios. I became easy pray for their lifestyle Instagram page. Like daaaamn yas give me those japanese wheels.




Yet another awesome visit to design heaven! Today I went to the meat packing district in Copenhagen to visit Space10, an innovation studio funded by IKEA and the makers behind our Augmented Reality app Place! I was so happy to hear about all the things going on within artificial intelligence right now. A really inspirational afternoon! I rounded up the day with some ‘murican food and beer, getting some much appreciated quality time with two other trainees.